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Position Overview:
The Sales Analyst / CRM Administrator is a dual-role position responsible for analysing sales data and managing the organisation's CRM system to drive business growth and improve sales productivity. The role involves collecting and analysing sales data, managing the sales pipeline, reviewing customer information, identifying market trends, and generating detailed reports. The primary goal is to develop and implement strategies that enhance sales performance and optimise CRM utilisation. -
Sales Data Analysis:
• Collect and analyse sales data to assess performance, identify trends, and uncover opportunities for improvement.
• Review and analyse current customer data to understand buying patterns, customer needs, and
potential for upselling or cross-selling.
• Analyse market trends and competitive data to support strategic decision-making.
• Develop detailed reports and visualisations to communicate findings and recommendations to sales leadership.
CRM Management:
• Oversee the administration of the CRM system, including user management, system configuration, and data integrity.
• Customise CRM fields, dashboards, and reports to meet the needs of the sales team and
management.
• Troubleshoot and resolve CRM system issues, collaborating with IT support as needed.
• Conduct regular system audits and updates to ensure optimal performance and data accuracy.
Pipeline Management:
• Monitor and manage the sales pipeline to ensure accuracy and completeness of data.
• Track the progress of deals through different stages of the pipeline and identify bottlenecks or areas for improvement.
• Collaborate with the sales team to ensure timely and effective follow-up on leads and opportunities.
• Generate pipeline reports to provide insights into sales forecasts, deal closures, and revenue
projections.
Reporting and Forecasting:
• Generate and distribute regular sales reports, including performance summaries, pipeline reports, and forecast analyses.
• Assist in the development of sales forecasts and budgets based on historical data and market
trends.
Strategy Development:
• Develop and implement strategies to improve sales productivity and effectiveness based on datadriven insights.
• Collaborate with sales and marketing teams to design and execute initiatives that drive revenue
growth and customer engagement.
Process Improvement:
• Identify and implement process improvements to enhance the efficiency and effectiveness of the
sales team.
• Provide training and support to sales staff on CRM best practices and usage.
Customer Relationship Management:
• Monitor and manage customer data within the CRM to ensure accuracy and completeness.
• Assist in developing strategies for customer engagement and retention based on CRM insights.
Collaboration:
• Work closely with sales, marketing, and IT teams to align CRM strategies with organisational goals.
• Support cross-functional projects and initiatives as required. -
- Bachelor’s degree in Business, Data Analytics, Marketing, or a related field.
- 5+ years of experience in sales analysis, CRM administration, or data analysis, preferably in a manufacturing or industrial setting.
- Strong skills in data analysis, with the ability to collect, analyse, and interpret sales data to identify trends and opportunities.
- Proficiency in CRM systems with experience in system configuration, user management, and troubleshooting.
- Advanced Excel skills and familiarity with data visualisation tools (e.g., Power BI, Tableau) to generate reports and dashboards.
- Experience in managing the sales pipeline, tracking deal progress, and generating accurate sales forecasts.
- Strong reporting and presentation skills to communicate insights and recommendations to sales leadership.
- Proven ability to implement process improvements that enhance sales productivity and CRM usage.
- Problem-solving and troubleshooting skills to resolve CRM issues and ensure data integrity.
More Information
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Andrew Prices
Head of Sales -
- A career ladder system, which defines the career progression path for employees based on their skills, experience, and length of service
- Integrated career progression framework with other processes in the organization as performance reviews, goals and OKRs, and promotion management.
- Internal Hiring – Advertising posts and promotion opportunities within the organization
- Providing employee development that readies workers for progression, such as training, coaching, mentoring, or involvement in special projects
- Regular Training Opportunities to develop skills at all levels
- Mentoring and Coaching schemes that give the individual’s the attention they need
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Remote Working
Medical Insurance
Life Insurance
Mental Well-being
Family Support and Care
Uniform
Paid Holiday
Learning Environment
Subsidised Healthy Meals
Work-Life Balance
Annual Health Check-ups
Teamwork
Safety and Working for the Community
Open and Transparent Culture
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Be curious
Researching our company will help you in your application and in subsequent rounds of interviews too. Find out about us and follow us on social media to know more about our company culture and values. It would be helpful for you to visit our website and know more about our products, people & processes. This will help you decide if a career with us is right for you, and ensure that you send in your application with relevant and correct information.
Complete the application
Every job has a specific set of requirements. In order to boost your chances of being hired, please send in a complete application with all supporting documents and information that is needed by our team. It is good to be accurate, truthful, and correct in your application. We would recommend that you review your application before sending it to us, and focus on quality of content rather than quantity of information.
Referrals
Referrals and references help boost job applications. Getting someone to write a testimonial or recommendation for you can certainly strengthen your prospects. Please be sure to include all contact details of the person who is referring you to us. We may contact the person to find out more about you, so making it a professional and honest referral will help you.
Follow the instructions
This is the biggest application tip that we can give you: read the instructions thoroughly before you send the application over to us. Following the instructions correctly & fully will ensure that your resume goes through the hiring process smoothly and gets processed by the right person at the right time. It will increase your chance of being called for an interview and getting hired.
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Resume screening
Send in your resume with all the information required. We usually take 10 working days to look over the applications and arrive at a decision – we promise to let you know either way. If your resume is cleared, you move to the next stage in the recruitment process.
Preliminary meeting
This can take place via a video call or a phone call, or even a direct meeting. This preliminary meeting gives us the chance to get to know you more and to clear you for the next round of assessment.
Assessment round
In this round, you will go through a technical or a functional assessment depending on the role that you have applied for. There is also a DiSC assessment round for candidates who apply to us for key roles.
Final interview
If you have made it this far then you get to meet the team leaders or top management of our company – depending on the job that you have applied for. The final interview helps us understand you even more before we hire you for the job.
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Sheffield has more trees per person than any other city in Europe and is considered to be one of the greenest cities in the UK. It nestles in the eastern foothills of the Pennines, surrounded by 7 hills, and 5 rivers. It suits relaxed, outdoor-friendly living which compliments the bustling city centre atmosphere.
The city has a long sporting heritage and is home both to the world’s oldest football club, Sheffield F.C. and two professional clubs, Sheffield United and Sheffield Wednesday. The city is home to two Universities, a thriving retail scene and many museums and galleries.